Back in 1993, Reg took a risk and decided to diversify away from the traditional cash crops of Wheat and Potatoes and chose to plant and farm Christmas trees. His next decision was which type of tree. With dozens of potential firs and spruces available, Reg opted to specialise in the Nordman Fir variety, which was then, relatively rare and slow growing.
The Nordman Fir provides one huge benefit to its main competition, the Norway Spruce, this is its needle retention. The soft fir needles of the Nordman Fir have even been known to remain green and still attached to the tree into May. Since then Reg has been planting between 3000 and 5000 trees a year and is cultivating a large stock of Nordman and Fraser Fir, as well as potted Nordman Fir, Fraser Fir and Norway Spruce.
